Entrepreneur, E-commerce Strategist, Consultant, Author

Dr. Moritz Picot is an entrepreneur, consultant, and owner of Capcelerate, a growth accelerator based in Germany. Known for his hands-on approach, he uses his superhero skills to identify e-commerce trends, rapidly adopt new technologies, and create systems that drive profitable growth. With over a decade of experience in e-commerce, he specializes in helping small and medium-sized enterprises (SMEs) optimize and drive profitable business.
It’s not just about fine-tuning existing models—it's about elevating small and medium companies to the global e-commerce stage. By leveraging innovative technologies and new distribution channels, he consistently reinvents business models to create lasting success. Seriously, how many people can truly say they’ve achieved that?
Founder & owner of Capcelerate
Founder & owner of Capcelerate, a growth accelerator that builds digital businesses and helps business leaders expand revenue streams and optimize business mechanics— using proven technologies.
Empowers small or medium enterprises
Empowers small or medium enterprises (SMEs) to step into new territory by setting realistic revenue and income goals, developing and employing structured, step-by-step roadmaps, and closing the gap from back to front.
Simplicity
Known for envisioning opportunities, simplifying complex business challenges, identifying technological cornerstones, and using a pragmatic approach to create essential business components.
Swift company building
Believes that businesses can be swiftly built by identifying product-market fit, crafting and testing product visions, and breaking down the necessary elements to drive execution.
Pieces together strategies
Pieces together strategies to optimize online marketing, streamline supply chain management, and boost overall business performance by leveraging an instinctive understanding of e-commerce, real-time data insights, and innovative growth hacks.
Applying advanced financial tactics
Known for applying advanced financial tactics and adapting instantaneously to challenges, helping businesses navigate sudden shifts while seizing new opportunities for growth and profitability.
Gardening expert
Talents include being a gardening expert, weekend golfer, sports enthusiast, and hobby musician.

Leveraging innovative technologies and new distribution channels
Capcelerate builds and accelerates digital businesses, empowering small and medium enterprises to expand revenue streams and optimize operations with precision.
By developing and employing straightforward action plans, Capcelerate ensures businesses scale effectively while aligning strategy with measurable outcomes.
Capcelerate doesn’t just advise—it takes an active role in creating and launching new business streams and ventures, often stepping in as a co-founder or strategic partner. With shared revenue models, including equity partnerships and profit-sharing, Capcelerate's success is directly tied to the growth and profitability of its clients, ensuring that both parties thrive.
Focused on driving profitability, Capcelerate leverages advanced e-commerce strategies, optimizing pricing, online marketing, and supply chain management. By tapping into unconventional growth tactics and applying real-time data insights, Capcelerate helps businesses adapt, outmaneuver competitors, and turn challenges into opportunities.
With years of experience navigating the complexities of digital businesses, Capcelerate enables SMEs to compete on a global scale, transforming ambitious goals into profitable realities.
His e-commerce journey began in 2014 after earning his spurs in M&A lead advisory. One of his early projects involved analyzing over 30,000 orders for an Amazon brand to improve ROI and revenue streams by developing tailored offers and bundles that attracted both new and returning customers.
Over the years, he has expanded his expertise across all facets of e-commerce. He has led various special strategy projects for a hidden e-commerce champion in the mass-customization industry. He has also advised and actively supported well-known companies in building e-commerce ventures, expanding digital business models, and guiding digital transformation efforts.
Think of envisioning the outcome first before taking action. - By defining clear goals and creating simplified roadmaps that lead to the creation of minimal viable products (MVPs), Moritz builds minimal viable products with successive steps. This approach focuses on speed and impact while minimizing costs and risks. Fast iterations and quick adaptations, driven by digital technology, allow businesses to gain a competitive edge while scaling efficiently.
His extensive knowledge and experience help him anticipate outcomes, identify key milestones, and guide teams through obstacles, ensuring that businesses achieve maximum speed and impact. His passion for exploring the intricate details of both topical and technological challenges often results in simple yet disruptive solutions.
Moritz earned his Doctoral Degree in Business from RWTH Aachen University, specializing in marketing, innovation, and finance. His academic background gives him a unique ability to dissect complex business dynamics, forecast market trends, and develop sustainable growth opportunities.
By blending academic insights with real-world experience, Moritz offers businesses the tools to streamline operations, optimize offers, and expand revenue streams.
I graduated from EBS Business School in Oestrich-Winkel, Germany (2005-2010), with an MSc in Business, specializing in finance and supply chain management.I also hold a Doctoral Degree in Business from RWTH Aachen University (2014-2016), with a focus on marketing, innovation, and finance.
Get in touch
Whether you’re looking to collaborate, discuss business opportunities, or simply exchange ideas, I’d love to hear from you. Feel free to reach out via email or connect with me on social media. Let’s build something great together.